So, you’ve probably seen Sam and Colby popping up on your feed, screaming at shadows and chasing ghosts in abandoned asylums. These two best friends have turned their love for the paranormal and pranks into a full-blown empire. But the big question everyone whispers about in the dark is: just how rich are these YouTube ghost hunters?
Grab your EMF reader and a snack, because we’re about to dive into the spooky—and surprisingly lucrative—world of Sam and Colby’s net worth. Spoiler alert: they’re doing a lot better than your average haunted house tour guide.
From Basement Pranks to Paranormal Millions
It all started back in 2014 when Sam Golbach and Colby Brock—childhood friends from Kansas—started making Vine videos. Remember those six-second loops of chaos? Yeah, they were masters of that tiny screen.
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When Vine went poof, they moved to YouTube and found their true calling: scaring the living daylights out of each other (and us). Their channel exploded, and suddenly, they weren't just two dudes with a camera; they were entrepreneurs.
The Spooky Numbers: What’s Their Net Worth?
According to the latest estimates, Sam and Colby’s combined net worth is somewhere in the ballpark of $8 to $10 million. Yes, you read that right—million, with an “M.” That’s enough to buy a lot of sage and glow-in-the-dark Ouija boards.
Most of that cash comes from their main YouTube channel, which boasts over 12 million subscribers. Each video pulls in hundreds of thousands of views, and with those views come fat ad checks. Ghosts don’t pay rent, but YouTube ads sure do.
But Wait, There’s More Money in the Shadows
Their YouTube ad revenue is just the first floor of this haunted money mansion. They also rake in cash from merchandise—hoodies, hats, and “XPLR” gear that fans snap up faster than a ghost can say “boo.”
Then there are the sponsorships. Companies love paying them to wear, drink, or talk about their products while wandering through creepy tunnels. It’s the ultimate “get paid to be terrified” gig.
Ghost Hunting USA’s Most Evil Prison (w/ Sam & Colby) - YouTube
And let’s not forget their documentary-style films and specials on streaming platforms like Netflix. That’s Hollywood money, baby—even if the sets are cobweb-covered.
Do They Actually See Ghosts? (And Does It Matter?)
Here’s the fun part: even skeptics watch their videos. Whether you believe in spirits or not, Sam and Colby have nailed the art of building suspense. They make you feel like you’re right there with them, holding your breath in the dark.
And honestly? The drama is pure gold. Colby screams like a banshee, Sam gets super intense, and they always seem to catch something weird on camera. Whether it’s real or a clever edit, it’s entertainment—and that’s what pays the bills.
What Do They Spend All That Cash On?
Well, they invest heavily in equipment. Night vision cameras, thermal imaging, spirit boxes—their gear costs more than a used car. They also travel to famous haunted locations around the world, which isn’t cheap (though ghost hotels probably don’t charge extra for spectral room service).
They’ve also bought nice houses and cars, because hey, even paranormal investigators need a cozy place to sleep when they’re not chasing poltergeists. And let’s be real: a nice home is the best protection against evil spirits, right?
The Chemistry That Makes Them Millions
The real secret to their wealth isn’t the ghosts—it’s their friendship. Sam and Colby have that rare, goofy, brotherly bond that makes you want to hang out with them, even if it means getting possessed.
The Night We Caught a Ghost on Camera.. (ft. Sam & Colby) - YouTube
They play off each other perfectly: Colby is the brave one (who still screams), Sam is the planner (who also screams). Together, they’re a comedy-horror machine. That chemistry keeps viewers coming back, video after video, ad revenue after ad revenue.
Are They the Richest Ghost Hunters on YouTube?
Not quite, but they’re in the top tier. Channels like Ghost Adventures have bigger production budgets, but Sam and Colby are younger and growing fast. They’re basically the cool ghost-hunting influencers your mom has never heard of.
And since they’re only in their mid-20s, their net worth is likely to keep climbing—unless a real ghost steals their bank account number. (Note: don’t write your PIN on a spirit box.)
The Real Haunting: Taxes
Okay, let’s lighten the mood. With millions of dollars come massive tax bills. I bet even Colby’s scream can’t scare off the IRS. But hey, they likely have good accountants who help them keep the lights on—literally and financially.
Also, they probably donate to charity, because nothing wards off bad karma (and bad spirits) like being a decent human. Plus, it’s good for the soul, and their brand.
Colby Brock's age, family and bio: All about the famous YouTuber
What’s Next for the Ghostly Duo?
They’re constantly expanding their empire: more videos, more merch, maybe even a haunted theme park. I wouldn’t be surprised if they launch a Sam and Colby energy drink called “Ectoplasm.” I’d buy it.
As they get older, they might shift into producing bigger movies or a TV series. The sky is the limit—or in their case, the spirit realm.
So, Are They Actually Happy?
Money can’t buy happiness, but it can buy a really nice Ouija board and a mansion with no neighbors. From their videos, they seem genuinely stoked to be living their weird, spooky dream. They wake up every day and get to scream with their best friend for a living.
That’s a win in my book. Whether you’re a believer or a skeptic, you have to respect the hustle. They turned ghost hunting into a gold mine, and they’re still having a blast.
The Final (Non-Scary) Verdict
Sam and Colby are worth around $8 to $10 million, and they earned every penny by making us laugh, scream, and question reality. Sure, they might fake a few ghost sounds for drama, but that’s showbiz, baby.
Here’s the uplifting part: Sam and Colby prove that if you find a weird, fun passion and share it with the world—even if it’s chasing things that go bump in the night—you can turn your wildest dreams into cash and happiness. So go ahead, chase your own ghosts. Just make sure your camera battery is charged. And maybe invest in a good scream. You never know where it might lead.